Shakesville | We Live in Modern Times

The clever advertisers at French car manufacturer Renault have had a brilliant realization: If sex sells, perhaps safe, liberated, accepting sex will sell even better. They've created a series of short, funny ads, including a son pulling up to a club, recognizing one of the drag queens outside as his father and saying "Hey, Dad, can you get us in?" and a grandmother finding a strawberry flavored condom in her daughter's bag, saying "Sophie…I thought you didn't like strawberries" and then tucking the condom away in her own pocket. The ads, for their new car model the Twingo, end with the tagline "We live in modern times" – and as a modern person with a love of safe, gender variant sex, I've got to say I'm fairly sold!

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